SMWW Racing Agency


An extensive network of Agent Advisors
representing drivers throughout the world.

SMWW Racing Agency

Sports Management Worldwide (SMWW) is one of the leading International Racing agencies. The SMWW’s team has over 40 years of experience with contract negotiation, endorsements, sponsorship and driver development. At SMWW, we represent drivers in all facets of motorsports including NASCAR, F1, Formula E, IndyCar, BTCC, NHRA, British GT, and more.

The racing department is headed up by Racing Agent John Print and supported by a Worldwide network of Agent Advisors.  The knowledge & experience of the team, combined with global contacts allow SMWW to be in a perfect position to represent the interests of professional race car drivers. All of our services are bespoke to meet the requirements of the client.

Typical services for racing clients include (but not limited):

  • Driving and Commercial Contract Negotiation & Re-negotiation
  • Young professionals advice and support
  • Career advice
  • Team search, selection, and introduction
  • Driver & Family Liaison and General Support
  • Driver Management
  • Driver Development
  • Motorsports Consulting
  • Professional preparation and support (physical and mental  – on and off the track)


Our personal service means that we are always available to help you make the right decisions in your career.

  • Personal Brand Management
  • Ongoing career advice and development assessments
  • Media Management & Training
  • Wealth Management
  • Sponsorship & Endorsements
  • Lifestyle Management


We also have a strong and continually growing network with tracks, raceteams, managers as well as SMWW Agent Advisor's around the globe. This widens the racing services we can offer to drivers.


If you are a professional driver who is looking for representation, we look forward to discussing your career and the options available to you.


For more information on our Driver Management service please complete our online application.




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