Basketball General Manager and Scouting Course
Advance Your Basketball Career with Executive Instruction

The journey to the front office of your favorite NBA team starts with mastering the process of player evaluation. Scouting basketball is an art form, meshing statistical and video analysis with a deep understanding of the game to evaluate an athlete’s true professional impact.

At SMWW, we’ll teach you the skills NBA teams want in a new hire!

Led by Oklahoma City Thunder Special Assignment Evaluator and former New York Knicks Director of Player Personnel, and 2008-09 NBA Executive of the Year Mark Warkentien, this 8-week online course delivers a targeted basketball education, focused on scouting, team management, and basketball operations. Mark is joined by Carl Berman, owner of NetScouts Basketball, one of the largest basketball scouting companies in the world.  

Unlike most online classes, our 8-week course focuses on audio chats directly with your course mentors, Mark Warkentien and Carl Berman, allowing you the opportunity to build a personal relationship with these veteran NBA executives. After completing our Basketball GM & Scouting course, we will help you redesign your resume to highlight your new skills and include that you have been taught first-hand by Mark Warkentien and Carl Berman. Now that is powerful!

With graduates currently working in the NBA, NBADL, FIBA, NCAA and for USA Basketball, the proof is out there, hard at work!




Weekly Live Audio Chats
with Your Mentors

With Mark Warkentien
Sundays: 10am PST/1pm EST

With Carl Berman
Mondays: 6pm PST/9pm EST

Class size limited to 20 Students

  • 8-week online course
  • Access to the SMWW Network
  • Resume Enhancement
  • Career Advice for
    Years to Come


Learn What NBA Teams Want in a New Hire

When professional basketball teams post a job opening they are bombarded with people looking to break into the industry. Hundreds of resumes flood into team offices from people with all levels of education and backgrounds.

Sounds depressing, doesn't it? Well, it doesn't have to.

Even with hundreds of people applying, we can help you stand out from the crowd by teaching you the skills NBA teams need, skills most of the other people applying don't understand.

This 8-week online course taught by Oklahoma City Thunder NBA Executive of the Year Mark Warkentien and NetScouts Basketball Managing Director Carl Berman will open NBA doors for you by teaching:

  • Video scouting techniques and software
  • Traditional scouting, player evaluation, ratings and in-depth analysis
  • How to properly craft an NBA scouting report
  • College and International Scouting
  • Collegiate basketball scouting versus high school players
  • Basketball contracts, negotiation, trades and acquisitions
  • Responsibilities of a Basketball GM
  • How to run the front office of a basketball franchise
  • NBA Draft preparation and free agent signings
  • Introduction to Synergy Sports Technology, used by all 30 NBA teams
  • Relationships with those at the highest level of basketball
  • Relationships between the NBA, CBA, NBDL and overseas basketball leagues
  • Opportunity to work as an SMWW Basketball Scout (details below)
  • Opportunity to work with NetScouts Basketball (details below)

Most Importantly

Upon successfully completing the course, you will be able to add Mark Warkentien to your resume as a reference. As the saying goes, 'it's not what you know but who you know'… and you're about to know NBA executive Mark Warkentien!

The online Basketball GM & Scouting course was a great fit for me; I was able to learn and complete my assignments at my own pace and on my own schedule. This course has also been a great tool for networking with individuals across the country that possess the same interests and career goals as I. The information I have obtained and the teachings that this course provides have been invaluable for my growth in the sports world and I strongly recommend it to all those who would like to get a behind the scenes look at how an NBA Front Office functions. 
- Nick Mazzella, Los Angeles D-Fenders General Manager


Sports Careers This Course Prepares You For

Learning from a respected NBA executive like Mark Warkentien will give you a leg up against the competition for jobs in professional basketball. Basketball management requires a versatile skill set, not just evaluating players and creating a competitive team and not just budgeting, operations and marketing. 

This cutting-edge course will prepare you to enter the world of basketball scouting and management with a diverse array of skills that will qualify you for any of these roles in the NBA, FIBA, International Leagues or NCAA:

  • Basketball Player Personnel
  • Basketball General Manager
  • Basketball Agent
  • Basketball Scout
  • Basketball Management
  • Basketball Front Office
  • Basketball Game Operations
  • Basketball Operations
  • Sports Marketing
  • Basketball Media & Community Relations 
  • Basketball Account Manager
  • Basketball Internships

Learn More About Course Mentors

Mark Warkentien Oklahoma City Thunder 

With over 40 years' experience working in basketball, and his current position at OKC Thunder as Special Assignment Evaluator of Director and former Player Personnel for the New York Knicks, Mark Warkentien is one of the most respected executives in the NBA. Prior to the Knicks, Warkentien was the General Manager of the Denver Nuggets where he was named NBA Executive of the Year in 2009 for his work helping the Nuggets reach the Western Conference Finals.

Warkentien has held other executive positions with the Cleveland Cavaliers, where he was Director of Player Personnel and interim GM for the latter half of the 2004-05 season, and the Portland Trail Blazers, where over a ten year period he was a Scout, Director of Scouting, Assistant GM and Director of Player Personnel. His career in the NBA started as a scout with the Seattle Supersonics in 1991.

Before the jump to the NBA Warkentien had a very successful career in college basketball, coaching several Southern California college basketball teams before joining the staff of UNLV as an assistant coach under the legendary Jerry Tarkanian. During his time with the Running Rebels, the team advanced to the NCAA Elite Eight four times, the Final Four three times and won the 1990 NCAA Championship.

Warkentien graduated with his Sports Leadership Masters degree in May 2014 from Concordia University Chicago, a partnership program with Sports Management Worldwide.

In the Basketball GM & Scouting course, you will speak directly each week with Mark Warkentien. Mark will teach you what you need to know to jump to the front of the NBA hiring line and be a reference on your resume for future employment.

Carl Berman is Managing Partner of NetScouts Basketball, an industry leader in international basketball and one of the largest basketball scouting companies in the world. With scouts all over the world, NetScouts Basketball recruiting services are utilized by NCAA teams when recruiting college basketball players around the globe.

NetScouts consults professional teams internationally and domestically. Carl has studied and analyzed players, coaches and situations from the grassroots level to the highest tiers of NBA basketball. Carl is highly respected in the basketball community and is regularly featured columnist for Basketball Times. NetScouts Basketball’s NBA Mock Drafts are featured among the best mock drafts in the world on NetScouts employs scouts all over the globe and during this course, Carl will teach the necessary scouting skills to launch your scouting career.


Our Basketball GM & Scouting Course Is For You

To the untrained eye, basketball can appear as a series of random movements where the best overall athletes prevail. To the trained eye, the game appears as an orchestra, where each individual step, movement, and angle is perfectly planned and executed for a positive team result.

At SMWW, we'll teach you how to see the game through a trained eye, able to analyze skills and weaknesses, project player development, build a team, organize a draft and much more

This course is perfect for those who wish to pursue a career as a:

  • NBA Player Personnel
  • NBA Operations
  • NBA Scout
  • NBA Management
  • NBA Front Office
  • NBA Agent
  • NBA Game Operations
  • NBA Sports Marketing
  • NBA Account manager
  • NBA Media & Community Relations
  • FIBA Jobs
  • NBADL Jobs
  • Basketball Internships


The Future of Basketball Scouting & Sports Video Editing

Synergy Sports is the video scouting technology used by all 30 teams in the NBA and many college basketball programs and high-level international leagues. Students enrolled in our Basketball GM and Scouting course will be introduced to Synergy Sports Technology. Synergy captures every NBA game logging each possession into a searchable database allowing NBA teams to recall specific plays based on situations and/or player attributes. With a few mouse clicks, a team could see every example of Steph Curry running a pick and roll on the left side of the formation and taking a mid-range jumper.

Powerful stuff!

Familiarizing yourself with video scouting using the latest technology is your front door into the industry, as many SMWW students have been hired by Synergy upon graduation.

"The Synergy program is your ticket into the game," says Warkentien. "The older NBA guys aren't interested in the video side, the technology scares them. Video is where a mere mortal can get into the game. Knowing Synergy inside and out will more than help you with your first job."

If you discover you have a real passion for video scouting, we offer a Digital Video and Editing course where Synergy is covered in even greater depth.

I had an amazing experience taking the Basketball GM and Scouting Course with SMWW. My dream and passion has always been to work in the NBA and be a GM but I did not know the steps to take to get there. With this course, I was able to learn, make contacts in the industry and receive the necessary encouragement and motivation to pursue my dream. I am now working for the Portland Trailblazers!!! 
- John Ross, Portland Trail Blazers Assistant Video Coordinator


Course Details

Weekly Audio Chats: A unique aspect of each 8-week course is the opportunity for students to participate weekly in live interactive audio chats with fellow students, Knicks Director of Player Personnel Mark Warkentien, NetScouts Managing Partner Carl Berman, SMWW President Dr. Lynn Lashbrook and renowned guest speakers. This is a tremendous opportunity to network within the professional and collegiate basketball industry and get to know Mark, Carl, and fellow students personally via the internet. This is available via any online computer, headset and microphone are included in your course materials.

Online Education: This innovative academic course is facilitated through a web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow sports business-minded students and faculty. All course materials and textbooks are included in the course fee.

Global Participation: SMWW students participate from over 162 countries. Courses have an international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic discounts.

Earn College Credit: Most participants are not college students. Most participants are working full time in a variety of careers including many in sports from all over the world. (Many wish they had taken this course in college!) For those of you who are in college and would like transferable credits to your school, two-three hours of college credit is available. Click here for more information.

Military Discount: For those individuals who represent their country in military service we offer a discount. Please contact if you are active, reserve, or a retired member of your countries military system. Thank you for serving your country! (Please include what country and specific part of the military.)
For more information on the Military Discount please Click Here

Tax Write Off - (For USA Citizens): SMWW course tuition, books, and supplies can be used for education tax credits. Save your receipts and consult with your tax advisor on how this applies to you.

Optional Annual Basketball Conferences: All SMWW students are invited to attend the annual Summer League Conference in Las Vegas, Nevada . All SMWW Students receive a huge discount and are encouraged to attend to utilize their skills and network within the industry.

What Happens After I Complete the Course?

Upon successful graduation of the Basketball GM & Scouting Course you'll have many options:

Become an SMWW Scout

Graduates will be invited to join, our network of professional scouts working across all sports and in all countries

You will advertise yourself as a certified scout and trained evaluator. Teams, coaches, and agents use this service to find qualified talent evaluators in areas they need them.

We become your match-makers!

The site will include your own webpage with your picture and biography and samples of your best scouting reports. As a graduate of the Basketball GM and Scouting course, you are eligible to apply for acceptance as an SMWW scout and be featured on this website free!

Work for a Team

Our goal is to see all Basketball GM & Scouting graduates gainfully employed in basketball worldwide. SMWW will customize a basketball portfolio to assist you with your career, and Mark Warkentien will be a reference on your resume.

Through our extensive network of professional basketball teams and organizations worldwide, basketball departments, and basketball non-profits, our objective is to prepare you for when the right job opportunities become available. Numerous people that have gone through our programs are now employed in great positions and you could do the same. We want to help you launch your basketball career and help you find a position where you can be the most successful and satisfied.

Scout with the Best

As a Sports Management Worldwide's graduate of the Basketball General Manager and Scouting course, you will have the opportunity to be trained in NetScouts Basketball's scouting process and given on the job training. This training will allow graduates to be credentialed for college games and will give you experience providing scouting reports on several players from each team. These scouting reports will be critiqued by NetScouts Basketball's Managing Partner Carl Berman.

NetScouts Basketball, "The International Basketball Connection"™, provides consulting and scouting to basketball teams worldwide. They have the largest database of collegiate and International U20 scouting reports and are the expert on International Basketball.

For more information regarding NetScouts Basketball, visit their website at

Resume Redesign Service

Acquiring the skills necessary for your dream sports career is only part of the employment story. Even with the required skill set you still have to market yourself properly in order to attract the attention of sports industry employers. 

At SMWW, we’ll teach you the skills you need to thrive AND help you redesign your resume for optimal impact in the sports industry. We’ll help you craft a resume to highlight your new skills in Basketball Scouting and Management, include a reference from Mark Warkentien and Dr. Lynn Lashbrook while optimizing it to reach hiring managers searching online. 

We want you to be the next SMWW success story and we go to great lengths to help you get there!

Course Certificate & Resume Reference:

Successful graduates of the Sports Management Worldwide courses will be sent an SMWW Certificate of Accomplishment. This certificate represents not only your achievements in the course but also demonstrates your personal commitment to self-improvement and ability to "self-train" yourself for higher positions within the sports business industry.

Cost: $1,450 
(includes all course textbooks, headset, microphone and access to web based classroom. Shipping additional.)
Payment plans available (as little as $495  a month).
See if you are eligible for an economic discount based on your country of residence.
6 months free financing via PayPal for those who qualify and pay for the course in full.
Length: 8 Weeks; "Live" audio online chats weekly with renowned instructors!
Prerequisites: Must be 18 or older to participate and have a passion for sports
Payment: Visa, MasterCard, American Express, Discover, Enroute, JCB, Diner's Club
(In the UK: 087 12884799)

Register Now

Academic Credit - Undergraduate

Warner Pacific University, (WP), is a liberal arts college located in Portland, Oregon, USA and is accredited by the Northwest Commission on Colleges and Universities. WP offers a separate Credit Overlay Program for Sports Management Worldwide's courses. Students interested in obtaining college credit for Sports Management Worldwide courses may do so after completion of each course. 


  • Network with basketball executives, receive career guidance from basketball insiders, and connect with other basketball career minded individuals.
    Las Vegas, Nevada
    July 7 2019 Conference Start Date
    Las Vegas, Nevada