SMWW Agency is proud to highlight the continued success of Michael Collier, Director of the SMWW Hockey Agency, whose dedication to athlete development and international placement has once again delivered results—this time for standout Canadian Forward Aimee O’Neil.

During the winter season, Collier attended several AUS Women's Hockey games in Halifax, including matchups featuring St. Thomas University, where Aimee O’Neil’s skill and presence on the ice stood out immediately. Impressed by her performance, he initiated contact, leading to an initial consultation.

Through ongoing conversations and strategic career discussions, Collier and O’Neil developed a clear vision: to pursue professional hockey opportunities in Europe for the 2025-2026 season Leveraging his extensive network, Collier quickly generated interest from three European clubs, including two in Sweden’s NDHL and one in Austria’s EWHL.

After careful evaluation, Aimee O’Neil officially signed with Hammarby IF in the NDHL—an exciting step forward in her professional hockey career and a testament to her talent and work ethic.

This signing underscores SMWW's commitment to providing personalized support and international career pathways for emerging athletes. With Michael Collier as a director, SMWW continues to be a trusted agency for hockey players looking to make their mark on the global stage.