As an SMWW Agent Advisor, Kevin Lane Sr. has successfully been mentored by Dr. Lynn Lashbrook & met all the requirements of becoming a SMWW Agent Advisor. This includes agent regulations and player association legalities, contract negotiation, endorsements, sponsorships, ethics, collective bargaining agreements, draft preparation, marketing and recruiting. Kevin is well adept at preparing you for your sports career and has the ambition to attain the knowledge, skills, and experience needed for a successful professional athlete. He will do whatever possible to represent your interests and help you achieve your goals as not only a sports professional, but also your life after sports as well. Kevin takes a fully integrated approach to his clients’ wealth, personal life, career and post-career challenges with the goal to simplify and enhance your life. By serving as your primary contact for everything from financial advisory assistance to addressing your lifestyle needs as he works closely with the SMWW Team off the field, so you can focus on your career on the field.
Kevin Lane Sr. is a Southern California native that has been involved in the sports climate his entire life in one capacity or another. His involvement in sports as an athlete, coach and recruitment liaison, which included scouting athletes, has giving him the insight in the world of sports from several different prospective. These true qualities combined with 28 years of practicing criminal law gives Kevin the attributes of being successful in strategizing, planning, research, negotiating and managing. The key to success is to prosper from the endeavors of your goals, obtain the wealth of achievement and the accolades of hard work. This is what Kevin lives by and dedicates to his clients. A family atmosphere creates trust, transparency and loyalty, which is something you should be looking for to represent you. These key ingredients guide an individual to refute failure and embrace accomplishments beyond expectation. This is what he wants for his clients and you should want for yourself. With the integrity and character that he has instilled in himself, Kevin assures you that he will perform his fiduciary duties with nothing less then being ethically correct on behalf of his clients in every situation.